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Published on 28 April 2025

Muesli: the world-famous Swiss breakfast classic

It is hard to imagine a breakfast table or Sunday brunch in Switzerland without the ubiquitous muesli. But this Swiss speciality is now also a well-established staple on breakfast tables elsewhere around the world. And yet barely anyone knows its origins. So let's take a trip back in time and meet Swiss doctor Maximilian Oskar Bircher-Benner, who discovered the famous Swiss superfood over 100 years ago.

A bowl of Bircher muesli with oats, seeds, nuts, and apple pieces in milk, viewed from above on a light background.